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Under Armour
UA hero

WE FIND PROBLEMS… AND SOLVE THEM.

Fatigue saps your energy…

UA RUSH™ GIVES YOU ENERGY BACK

Built-in infrared technology gives you more energy, increasing your strength and endurance and lowering muscle fatigue.

Working out dries your skin…

UA HYDRAFUSE MOISTURIZES INSTANTLY

It’s super-soft fabric embedded with tiny, moisturizing microspheres that activate on contact. No lotion, no extra steps.

No two athletes are built the same…

UA SMARTFORM ADAPTS FOR A PERFECT FIT

Using a unique auxetic structure, it literally molds to the exact shape of every athlete’s body. More comfort, no slipping or pinching.

UA any weather

INNOVATIONS FOR ANY WEATHER

The heat drags you down…

UA ISO-CHILL FEELS COOL TO THE TOUCH

By using flat yarn to disperse body heat and titanium dioxide to absorb UV energy, this fabric doesn’t just keep you cooler, but actually feels cool to the touch.

It’s easy to overheat in outerwear…

COLDGEAR® REACTOR ADAPTS TO YOUR BODY TEMP

Unlike traditional insulation, this doesn’t just start warm, but actually breathes so when you get to work, it releases extra heat—keeping you always the right temperature.

You can’t always predict the weather…

UA STORM MAKES RAIN ROLL RIGHT OFF

It’s nearly weightless, invisible, and super-breathable—you won’t even know it’s there. But when the sky breaks and rain start coming, you stay dry.

UA footwear

TOP FOOTWEAR TECH

Cushioning can slow you down…

UA FLOW IS ULTRA-FAST & GRIPPY

Because it’s ultra-durable as well as soft, UA Flow cushioning doesn’t need a rubber outsole. It’s lighter, grips surfaces better, and makes you faster.

You lose energy on every footfall…

UA HOVR™ CUSHIONING RETURNS ENERGY

Most cushioning is either softer or springier—UA HOVR™ is the best of both worlds. As you hit the ground, it returns energy into your stride to propel you forward.

Every stride is up to 3x your bodyweight…

UA CHARGED CUSHIONING® PROTECTS & ABSORBS

All cushioning absorbs impact, right? But some do it better than others. UA Charged Cushioning® feels soft, responds as you run, and helps protect you—mile after mile.

Your foot bends and shifts as you cut…

UA CLONE FITS YOUR FOOT PERFECTLY

By giving you a 1:1 custom fit, UA Clone causes less friction—which means less distractions—than a more traditional shoe upper. You feel locked in yet free to move.

You need stability when you train…

UA TRIBASE™ GRIPS THE GROUND FIRMLY

With 3 key points of contact and a flexible design, the UA TriBase™ outsole maximizes ground contact without sacrificing mobility.